The Toy Car Empire Expands: "Matchbox" Hits Screens, But What's Behind the Screen? Apple Original Films' "Matchbox," starring John Cena, hits Apple TV this fall.
On its surface, the film appears to be a fun and action packed romp featuring familiar faces. However, beneath the surface lies a franchise that has been quietly gaining momentum over the past few years.
Mattel's beloved brands, including Barbie and Hot Wheels, have become staples of childhood play for generations. But their appeal extends far beyond nostalgic value.